4. Hector Lavoe

Heritage: Puerto Rican
Hustle: Musician

Hector Lavoe was at one point basically up there with grandma and Jesus in the minds of most Puerto Ricans, and still is for many. The man they called The Voice was a focal point for the explosion of Latin music in New York City in the late '60s and early '70s, and his signature shades are dwarfed in power only by his love of a good pinky ring.