New Balance has added its first-ever women's basketball athlete to its roster with the signing of Stanford Cardinal star forward Cameron Brink.
New Balance's signing of Brink was made official today and as part of the deal, she will appear in the brand's upcoming campaigns ranging from lifestyle to performance. In addition, Brink will work with the brand's apparel and footwear design teams to help shape future product drops.
New Balance's signing of Brink shouldn't come as much of a surprise to fans of the sport. Some of Brink's most notable basketball accomplishments thus far include winning the NCAA title in 2021, being named the 2023 WBCA Defensive Player of the Year, and being named the 2023 FIBA 3X3 World Cup MVP.
"I am honored and excited to join forces with New Balance," Brink said. "Their ability to empower athletes perfectly aligns with my own values, and I look forward to this journey with them. I hope we inspire athletes around the world to fearlessly pursue their dreams."
Cameron joins a stacked New Balance roster, which includes newly minted NBA champion Jamal Murray, Kawhi Leonard, Zach LaVine, and Dejounte Murray.