
The worldwide takeover is nearing completion. After recently coming off a fragrance launch, Taylor Swift is now embarking on a foray into footwear. Swift has inked a three-year deal with the Keds brand (what, you were expecting Isabel Marant?), and the first order of business is the release of a simple red rendition — shocker — to coincide with the young singer-songwriter's forthcoming Red album. (Not to be confused with the already extant (RED) campaign which actually helps people.) Look for availability through Keds.com, TaylorSwift.com, Nordstrom, and Journeys. Retail is $50. Oh — and her album hits shelves on October 22, if you're into that sort of thing.
[via WWD]