When the Air Jordan 1 was introduced to the world, it turned the sneaker industry on its head. Prior to this sneaker, most basketball sneakers were white, but the young Nike brand basically gave the finger to the NBA by mocking up the signature style in an eye-catching red-and-black power colorway. In response to the sneaker, the NBA banned the shoe and fined Michael Jordan $5,000 for every game in which he sported the kicks. Nike was more than happy to pay Jordan

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