Blog Genre: Political Trolling
We all do it. Maybe it's Michelle Malkin. Maybe it's Glenn Beck. Maybe it's Skip Bayless. Everyone has that person that just gets to us so deeply that we just have to tell the world about it ... and give them exactly what they want. Even those of us who work on the Internet often forget that we live in an economy of clicks. When you share something with the caption, "Look at how terrible this is," those clicks count the same as if you share it with the caption "OMG these pitbull videos restored my faith in humanity."
Coulter has taken trolling to a whole new level; she's practically elevated it to an art form. Her recent piece on soccer as a cause of the moral decay of American society reads as though it were engineered in an SEO lab in pursuit of hate clicks. The piece is broken down into ten sentences; just add GIFs and you have some demonic version of a BuzzFeed list. Nonsensical statements like "Soccer is like the metric system, which liberals also adore because it's European. Naturally, the metric system emerged from the French Revolution, during the brief intervals when they weren't committing mass murder by guillotine." make absolutely no sense, yet still make the blood boil. And still we click and bring in a little more ad revenue for America's least favorite pundit.