The generally "simple" Google.com search page will be receiving a mild makeover over the next couple of days with the roll out of a new Google+ birthday reminder feature.
Google's Irene Chung discussed the new update on her Google+ page:
"Everyone deserves a little love on their birthday, so we’re making it easier for you and your friends to celebrate on Google. Starting today, you’ll see a reminder on Google.com when someone in your circles has a birthday! From there it’s easy to share a fun message, photo, or video with the birthday gal or guy.
"When it’s your special day, we only remind the people you’ve chosen to share your birthday with. Update your Google+ birthday preferences to make sure you’re sharing with the right people:
"At first you’ll only see birthday reminders if you’re searching in English on Google.com. We’ll be rolling this feature out gradually over the next few days. Here’s to all the happy birthdays to come!"
Do you think this is a good update for Google+? It's similar to Facebook's birthday reminders but doesn't require you to login to the social network. But how often do you really conduct searches from the Google homepage? If you do it a lot, then this update will streamline reminders with an everyday activity.