YoungBoy Never Broke Again and Motown records have just announced a new joint global venture.
Included will be a new project set to drop in October, the Never Broke Again Volume 1 compilation featuring 16 tracks spotlighting the likes of P Yungin, Meechy Baby, Quando Rondo, No Cap, Rjae, and Rojay. A press release also teases projects from P Yungin and Meechy Baby coming in early 2022.
When speaking on the new partnership, YoungBoy stated it was important for him and his team to find the right partner, and Motown fit the bill.
“I felt like I had a responsibility to my artists to make sure to find the right partner for my label,” he said. “I’m looking forward working with Ethiopia, Kenoe and Motown Records.”
YoungBoy will continue to lead his label Never Broke Again LLC alongside Kyle “Montana” Clairborne. Montana also spoke about how happy they are to be a part of the Motown family.
“Motown has been an inspiration for generations—a place that helps develop artists, songwriters and business executives and I’m thankful to Ethiopia, Kenoe and the team for making Never Broke Again part of the Motown family,” Montana stated.
Ethiopia Habtemariam, chairman and CEO of Motown Records, added to these sentiments, saying she believes YoungBoy reflects the next wave of talent to come out of Louisiana.
“I’m excited to work with Never Broke Again, a homegrown brand that has created an incredibly authentic and credible movement that represents the next generation in Louisiana’s legacy of ground-breaking hip-hop labels,” Habtemariam said. “I look forward to working with YoungBoy and Montana to continue to grow their vision and reach their fans around the world.”