This week, Eminem's Kamikaze debuted at No. 1 on the Billboard 200, earning the 45-year-old rapper his ninth chart-topping full-length of his career. All told, the project moved 434,000 equivalent album units. It also earned him his first entries in the top 10 of the Billboard Hot 100 since "The Monster" featuring Rihanna came out in 2013. The Joyner Lucas-assisted "Lucky You" debuted at No. 6, and "The Ringer" hit No. 8.
Now, Eminem is giving "Lucky You" the visual treatment, which you can watch up top. It features the two rappers living in a post-apocalyptic world where red-eyed figures in khakis and black hoodies follow them around. As it turns out, they're following their every move, including a dab or two.
The video arrives only a week after Marshall shared the dark "Fall" visual. Giving "Lucky You" this shine so quick makes it clear he's going to be giving this record a huge push. (Cue the petulant "Revival didn't go viral!" line off "Greatest.")
Eminem recently sat down with Sway to talk about his issues with Joe Budden and MGK, who were both targets on Kamikaze. "The reason that I dissed him is because he got on—first he said, 'I'm the greatest rapper alive since my favorite rapper banned me from Shade 45,' or whatever he said, right? Like I'm trying to hinder his career. I don't give a fuck about your career," Em said of MGK. "You think I actually fuckin' think about you? You know how many fuckin' rappers that are better than you? You're not even in the fuckin' conversation.