Jay Rock's Day Turns Into an 8-Bit Game in "ES Tales" Video

The world around Jay Rock slowly turns into a retro video game in the latest video for one of the many highlights from his new album 'Redemption.'

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Last month, Jay Rock delivered his third studio album, Redemption. Featuring appearances from J. Cole, Jeremih, Future, and TDE's own SZA and Kendrick Lamar, the record puts a much-welcomed spotlight on TDE's first signee. To further promote the album, he's released the video for the Teddy Walton–produced "ES Tales."

Directed by Jack Begart and Dave Free of the Little Homies, the video sees the Jay Rock's surroundings slowly turn into a retro videogame. It's an inspired visual for the song, which itself nicely samples a number of video game–esque sound effects.

Complex recently spoke with Jay about the album. He explained what went into making the album and his hopes to collaborate with JAY-Z someday, saying he started the recording process hoping to experiment with new sounds. "I went in and wanted to try new things," he explained. "I thank God for blessing me with my voice. My voice is an instrument, so I just went into the studio and started playing with my voice. Trying something different, trying the melodies, you know what I mean? There's different things that can catch the listener's ear."

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As for his hopes of working with Hov someday, he said, "I always wanted to do a record called, 'The Three J's,' because you got me, Jay Rock, you got J. Cole, and you got JAY-Z. I thought that it would be dope. I said, if I couldn’t get JAY-Z, we’ll get Jay Electronica."

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