If you weren’t in Chicago this weekend—and perhaps, sadly, even if you were—you missed out on one of the sickest city-wide pop ups in recent memory. Effen Vodka orchestrated a four-day series of events around the Windy City that featured delicious Effen Vodka cocktails and a whole lot of fun.
It all got started Friday night in River North, at The Underground for an overnight party that went straight through to 5 in the morning. Guests sampled all varietals of Effen Vodka and complimentary specialty cocktails that were served by the expert hands of Effen brand ambassadors. The party continued the next night, when Effen teamed up with Red Bull for “The Red Bull Breakfast Club.” Held at an undisclosed location in Archer Heights, the event again featured some delicious Effen & Red Bull cocktails and special guest Lefty Out There, who ranks among the city’s most incredibly talented artists.
On Sunday, the festivities moved over to Lincoln Park, where the electronic duo DVBBS rocked the house at PRYSM while guests danced and sipped on some Effen-infused drinks. Rather than ruin the party with the cold hard reality of Monday, Effen kept things going for one more night over in The West Loop at The Mid, where brand ambassadors poured some raw samples of Effen varietals in their purest, most delicious form. Having absorbed the vibe of Effen’s weekend-long blowout during his Saturday night visit, Lefty Out There returned for the event's finale to create some truly beautiful art that represented all of the joy that had gone on for the previous four days.
You can get a look at Effen Vodka’s four-day long Chicago events in the photos below.