On Monday morning, Supreme dropped its latest lookbook and preview for its Spring/Summer 2023 collection. And while streetwear enthusiasts and longtime fans of the brand were guaranteed to sift through all of the new images anyway, this collection came with a bit of extra hype behind it. It marked the first full collection under creative director Tremaine Emory.
If you were expecting a massive face-lift more akin to Emory’s Denim Tears design language or the appearance of his signature cotton wreath motif, you may have been a bit disappointed. That isn’t what we got. However, Emory did make his presence evident by working with close friends like Cynthia Lu of Cactus Plant Flea Market, a teaser video soundtracked by N.O.R.E.’s hit record “Superthug,” and innovative takes on staple items like an MA-1 jacket with denim sleeves. Overall, what was unveiled on Monday was what we have come to expect and love about Supreme: thoughtful references to pop culture that aren’t too obvious, inventive cut and sew, and a wide array of unconventional accessories. If you’ve ever dreamed of having a Supreme air hockey table or Dutch oven, you’re in luck.
Check out our takeaways from the Supreme Spring/Summer 2023 preview below.