50 Things You Didn't Know About The Hundreds
From trivia to super-exclusive releases, here's what you never knew.
Image via Complex Original
The Hundreds made a name for itself when it launched as a West Coast streetwear brand informed by L.A. culture. Its bold graphics and iconic Adam Bomb character kept the cultural conversation going into the new millenium. While older brands like Supreme and Stussy had been holding down the crown for years, The Hundreds proved it was one of the new kids on the block with serious staying power. Thank Bobby Hundreds for that—the co-founder of the brand knows the ins and outs of streetwear and you know what they say: knowledge is power.
Ten years later, and The Hundreds is as huge as ever. So what better time to take a close look at their history? From collaborations that never came to pass, uber-limited gear, and other random trivia, here are 50 Things You Didn't Know About The Hundreds.
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The Hundreds was initially conceived when Ben Hundreds and Bobby Hundreds were in law school.
Before law school, Bobby Hundreds freelanced for magazines—writing, taking photographs, and contributing art.
Bobby Hundreds finished the first year of law school at the top of his class.
Abe Edelman convinced Bobby to pursue The Hundreds instead of a law career.
The "Mic" tee from The Hundreds' first collection is based on Slick Rick's silhouette.
The Hundreds' first collaboration was with L.A. skate shop Brooklyn Projects.
The first official Hundreds party was actually held at Brooklyn Projects.
Initially camera-shy on purpose, Ben and Bobby posed for their first press photo with their backs turned and their skin tone desaturated.
This "VOTE OR DIE" shirt from 2004 is one of the rarest Hundreds tees ever.
There was a Married to the MOB x The Hundreds shirt that never made it to production.
The Hundreds printed a girls' T-shirt in two colorways.
The Hundreds ghost-designed and operated women's streetwear label Brown Babie$, centered around a crew of like-minded minority girls.
The Fall 2006 lookbook was shot in an unbuilt Hundreds store.
This Crooks & Castles x The Hundreds collabo was based on the weasels from Who Framed Roger Rabbit?
The tee originally had a back graphic that was nixed in the final version.
The "Invisible Crew" lookbook from Summer 2006 was conceived because The Hundreds couldn't afford models.
Most of The Hundreds' denim is named after streets in Los Angeles.
The "Johnson" sneaker is named after Magic Johnson.
There was almost a The Hundreds x MAD Magazine collaboration.
Only 200 of each T-shirt was made for The Hundreds x Disney collaboration.
The Hundreds collaborated with Los Angeles restaurant Pizzanista on a T-shirt and a unique pizza.
The POST and RSWD New Era caps were based off a vintage Polo hat.
The "Valenzuela" shoe is named after Dodgers pitcher Fernando Valenzuela.
Technically, The Hundreds is not allowed to step foot on any of the University of California campuses.
The Hundreds and SE Bikes collaborated on the first 26" version of iconic BMX bike the PK Ripper.
The "Townstooth" tee actually features two tesselated skylines when you zoom in.
This limited edition poster, autographed by Kim Basinger, was given out to select people at The Hundreds stores when The Hundreds x Cool World collaboration dropped.
This watch was made by the same factory that makes Swatch watches.
Jason Lee accidentally appears twice on the back of this "Thank You Skateboarding" T-shirt.
In 2008 The Hundreds made a limited-edition shirt with Bun B.
The Hundreds x State Bicycle Co. fixie was available in an extremely limited all-black colorway.
Before they opened their NYC store, The Hundreds did a campaign centered around the idea of people hating them.
"Adam Bomb" is the name of an existing Garbage Pail Kids character.
The Hundreds x Animaniacs collaboration was in the works for years, but never came into fruition.
For April Fool's Day in 2012, The Hundreds redesigned their site to parody certain "adult-oriented" sites.
The "Graveyard" T-shirt from The Hundreds x Travis Millard collection is based on the installation outside The Hundreds' Rosewood store.
The skull and bones in the outdoor installation are movie props.
These zines were given at random to people who purchased The Hundreds x Travis Millard collaboration.
Other brands have collaborated with The Grateful Dead, but The Hundreds is the only brand that was allowed to alter the logo.
The Hundreds crew were given a Simpsons-like treatment on banner for the label's website.
The Hundreds' business cards are modeled after Pantone chips.
Bobby Hundreds hates it when people get Adam Bomb's name wrong.
The Hundreds' signature grassy pattern is called "JAGS."
The Hundreds fought American Eagle over a pair of boxers featuring a character that looked like Adam Bomb. And won.
The numerals The Hundreds uses have a very specific meaning.
The number "100" has never been used to officially reference "The Hundreds." It's always been spelled out.
The logo typeface is inspired by the Oakland Raiders.
Over 100 different names were considered before Ben and Bobby settled on "The Hundreds."
"Breadman" was the first mascot before "Adam Bomb" was created.
The only way to get the "Black Adam" T-shirt is as a gift from Ben or Bobby Hundreds.
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