Kanye West Says the Pablo Pop-Up Shop Sold $1 Million Worth of Merch in Two Days

Kanye West reveals on Twitter that the Pablo pop-up shop sold $1 million worth of clothing.

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Complex Original

Image via Complex Original

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It’s no secret that if Kanye West is involved with a project, people are going to go crazy over it—especially when it comes to fashion.

This was once again demonstrated during this weekend’s Pablo pop-up shop, which attracted an impressive crowd of people who were willing to wait hours before the doors even opened. But how successful was the event, really? Well, according to West, it was a $1 million success.

Yup. This evening, ‘Ye took to Twitter to reveal the Pablo pop-up sold $1 million worth of clothing during a two-day period—reminding us all that anything he touches turns to gold.


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