Les Basics head downtown with their range of premium apparel for SS19. 

Heading to L.A. for a specially curated content drop, Les Basics showcases their essential menswear wardrobe staples with the help of Holly ‘Mercedes’ Mac and photographer Rosie Mathieson.

The visuals are spearheaded by a street cast of characters that represent strong identities and individuality, characters whose stories can be told through their personal aesthetic. In turn, the premium simplicity and sensibilities of Les Basics are brought to life in a completely human and organic way. 

Take a look at a selection of the visuals below and head over to Les Basics to shop their latest products now. 

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All Images via Les Basics

 

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