Planning on taking a flight on Alaska Airlines anytime soon? Eh, we're guessing that 99 percent of you probably aren't. But if you are, you might want to invest in a Russell Wilson jersey, like, now.

Alaska Airlines just signed the Seahawks quarterback to an endorsement deal—they're actually calling him their new "Chief Football Officer"—and, as part of that deal, they're rewarding their customers for wearing Wilson's jersey. Anyone who takes a flight using Alaska Airlines and wears Wilson's jersey will be receive "priority boarding" and an extra bag of peanuts. Okay, okay, we're kidding about the peanuts. But the priority boarding? Yup, that's all you.

As we mentioned, this promotion probably won't help most of you. But if you're in the Pacific Northwest and you're using Alaska Airlines anytime between now and the end of the 2013-14 NFL season, wear your Russell Wilson jersey. Because he's a king in that part of the country right now, and you will get to reap the benefits if you're down with him.

RELATED: Russell Wilson Is Such a Great Athlete That He Just Got Drafted to Play Another Pro Sport

[via Shutdown Corner]