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Nike and Jordan Brand are going H.A.M. for All-Star Weekend with a slew of events, promotions, and releases in New York City, but this may very well be the biggest draw of them all. In celebration of the Air Jordan Laser collection and the 10th anniversary of the Air Jordan XX, Jordan Brand has launched a pop-up store at 166 Flatbush Avenue in Brooklyn and we got a first look before it opens to the public.
Taking cues from the laser etching of the AJ XX, the entire spot has been given an all-over print treatment, including hand painted floors and windows. The best part, however, is that customers will be able to add custom lasering to their own pairs, giving 'heads the opportunity to create something truly one of a kind. If that wasn't enough incentive to get down to Flatbush, the pop-up also features displays of some of the rarest and most iconic Jordans of all time.
You'll be able to see the entire O.G. Jordan collection, which was transported from Nike's Portland HQ just for this event, along with an all-red retro line on display and other rare Airs like UNDFTD IVs and Macklemore's "Sharkfacegang" VIs. 166 Flatbush will be open to the public starting tomorrow, February 13, between 8 a.m.-9 p.m. until Monday, February 16.
