adidas Originals Announces Partnership With Nigo


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Yesterday, we wondered if Pharrell was the next to sign to adidas, but a close friend of his beat him to the punch: Nigo.

The former A Bathing Ape creative director and founder, who is now with Uniqlo, is officially with adidas Originals, per an announcement by the brand this morning.

#adidasOriginals is pleased to announce a long-term partnership with streetwear pioneer, @nigoldeneye. Launch: FW14

There's no word on whether it will be sneakers and clothing, but with Nigo's expertise in both, it makes sense for him to do both. It also makes a Pharrell deal much more plausible.

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