Campless, the authority on sneaker data, released some head turning information that might surprise members of the sneaker community.
Numbers don't lie and Campless' latest report indicates that eBay's sneaker sales growth is on a steady decline. What does that mean? Well, it means fewer sales are being completed on eBay which means that sneakerheads are finding other ways to buy and sell their goods. One way is simply using eBay for its visibility and then negotiating deals to purchase kicks off eBay either directly through Paypal or in person. With eBay fees being what they are, it makes sense for the buyer and seller to come to an agreement in which both parties end up saving some money. Probably not the most ethical thing to do, but people are always going to try to save a buck if they can.
The rise of social media is also another contributing factor. Considering the amount of sales being advertised via Instagram and Twitter, sellers don't have deal with fees at all while making direct contact with consumers. It's about options and it appears sneakerheads are utilizing more of them these days then sticking to the tried-and-true eBay method.
Does this mean the end of sneakers on eBay. Not at all. Remember, this Campless article is about eBay sales' growth and the three month decline its been on. Ebay is still the greatest singular source of sales for the resale market.
For the rest of the article and other possible scenarios about this current situation, make sure you head over to Campless to better educate yourself on the shoe game.
[via Campless]
