ComplexCon returns to Long Beach Nov. 6 - 7 with hosts J. Balvin and Kristen Noel Crawley, performances by A$AP Rocky and Turnstile, and more shopping and drops.
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KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is Babolat Cell Shield. Featured exclusively in the Babolat Propulse range, Babolat Cell Shield is an upper construction designed for high levels of abrasion resistance. From scraping across rough surfaces to digging in on power plays, tennis shoes take a major beating on the courts. With Babolat Cell Shield, which is available in men's and women's clay and all-court models, players will be able to go their hardest without worrying about ruining their investment.
What is it? Babolat Cell Shield is an upper construction composed of an inner layer of breathable mesh which is then guarded by a tough synthetic outer layer. Composed of a cellular material, Babolat Cell Shield is tough enough to withstand the rigors of tennis, but also maintains a high level of comfort.
How does it work? Through its cellular makeup, Babolat Cell Shield is tougher and more abrasion resistant in the highest wear areas. The cell build is more densely concentrated in the areas, allowing for a heavy duty protection where players need it most. Thanks to its inner mesh lining and outer ventilation, Babolat Cell Shield is also highly breathable.
Notable products: Babolat Propulse 4
Bottom line: There's no getting around it: serious tennis players will need to replace their shoes frequently. However, Babolat Cell Shield is designed to prolong the life of the Propulse 4 model.