Are movies usually less than four minutes long? Of course not. Still, Dwayne "The Rock" Johnson teased the just-released short film "Dominate the Day" as a "movie" ahead of its release. But, hey, all is forgiven. The
movie short film actually does a damn good job of reminding everyone just how versatile the skill set of Johnson's costar—the one and only Siri—really is.
The short, produced by Apple and Seven Bucks Productions, sees Johnson enlisting Siri's help in ways the average iPhone user may be missing out on. Siri helps Johnson check his (extremely busy) schedule, peruse his life goals list, text a chef for some impromptu cooking, order a car, take a selfie in outer space, and much more. Inevitably, this all leads to Johnson lending his talents to plane-flying and Lyft-driving.
As TechCrunch's Matthew Panzarino noted in his piece on what Johnson described as the "biggest, coolest, sexiest, craziest, dopest, most over the top, funnest"
movie short film ever made, this collaboration marks Apple's latest push to get iPhone users beyond the Siri basics. Asking Siri to tell you the temperature is cool, but Apple's personal assistant service has so much more to offer.
"I make movies for the world to enjoy and we also made this one to motivate you to get out there and get the job done," Johnson, who co-founded Seven Bucks with producing partner Dany Garcia, said Sunday. "I want you to watch it, have fun with it and then go LIVE IT." Deal.