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Kobe Bryant is still very much retired, but he was suited up and ready to go for Game 1 of the NBA Finals tonight. His uniform included a proton pack, a tan jumpsuit, and the familiar logo of the Ghostbusters. That's right, Kobe Bryant ain't afraid of no ghost.
The former Lakers star appeared in a commercial that debuted during the first game of the best-of-seven series between Cleveland and Golden State to promote the reboot of the classic '80s comedy franchise. Maybe the addition of an NBA legend to the upcoming film's marketing can help with some of the hate that's being thrown at the female-led Ghostbusters starring Kate McKinnon, Leslie Jones, Melissa McCarthy, Kristen Wiig and Chris Hemsworth.
Bryant teased the ad earlier on the day with a short video on The Players Tribune, the website founded by retired Yankees star Derek Jeter to publish stories written by athletes. Bryant was one of the first people to invest in The Players Tribune early on. They also posted a gallery of photos showing Bryant sporting the Ghostbusters uniform including a custom name patch reading "Mamba."
Ghostbusters won't be in theaters until July 15, but Sony Pictures appears to already be stepping up the marketing blitz for the Paul Feig-directed film. Over the weekend, original Ghostbusters star and creator Dan Akroyd revealed that he has seen the new movie and said that it has "more laughs and more scares" than the 1984 film and its 1989 sequel.