Appeals To: The Tech-Unsavvy

Social media experts are this generation's snake oil salesmen. At least snake oil salesmen gave you a cool, vintage bottle with weird looking liquid in it before skipping down with your cash. At least "real" social media experts will show up at your office and babble for a couple hours before they take your money and pump it into strategies for increasing your Klout score. Social media scammers will take your money and won't even pretend to look like they're doing work while they cash your checks. Maybe we're being too harsh. Can you really put a price on "[giving] your Facebook page a wow factor?"