After a year of unrivaled successes for West London rapper Central Cee—not least the non-stop avalanche of hits, his first MOBO Award, a spot on Complex UK’s Best Rappers Of 2021 list and a nod in the BBC Sound Of... shortlist—it’s already looking like the new year will be an even bigger one for him. First up is his new single, “Retail Therapy”, and with it confirmation of a brand new project titled 23.
Nastylgia and Young Chencs handle production, flipping a couple of samples of Hank Crawford’s “Wildflower”, best known from Kanye’s Late Registration gem “Drive Slow”, into a light and breezy drill bouncer. This is the second track to be taken from the upcoming mixtape, joining his other recent sample-heavy hit “Obsessed With You”.
For the video, we follow the young rapper and his team on a shopping trip through Bond Street and Shepherd’s Bush’s W12 shopping centre to stock up on kicks and pricey garms. Now fully suited and booted, he’s all set to make 2022 all his own.
23 is due to land on February 25. While we wait, hit play on the new video at the top and make sure you add “Retail Therapy” to all your playlists.