YG continues to show his business acumen with the success of his 4Hunnid clothing line.
In a recent interview with Billboard, YG explained the origins of 4Hunnid. âThatâs just like my lucky number," he said. "Thereâs so many ways to get rich and it means 'forever one hunnid.' Thatâs something we real big onâjust being real, authentic, being yourself, not letting this lifestyle change you. Thatâs something weâve been real good at."
The 4Hunnid collection represents these values, as each commercialâessentially a video lookbook of the clothing line's newest designsâshows a true depiction of the West Coast culture. In the latest one, titled âDedication,â we follow some young folks in a tricked out Impala taking care of business while wearing the fourth collection of 4Hunnid. The video also includes a preview of a new YG song featuring Ty Dolla $ign and Kamaiyah.
Kamaiyah is slated to open with Sad Boy and RJ for YGâs Fuck Donald Trump Tour that starts on Sept. 18 in San Diego, Calif. Once the full song comes out, weâll definitely be watching them perform it live on stage.
Watch the video above to hear the record, and check out some photos of new 4Hunnid merch below.
Â
Â
Â
Â
Â