First-week sales for J. Cole’s KOD album are looking pretty good. Not only is the project on course to debut at No. 1 on the Billboard 200 chart, but it’s also expected to earn the biggest streaming week for an album in 2018.
According to Billboard, the critically acclaimed effort is predicted to rack in about 320 million streams in the week ending April 26. These figures would also secure KOD the third-biggest streaming week in history. Yes, in history.
The only other albums that would surpass KOD’s predicted streaming numbers are Kendrick Lamar’s Damn, which earned 340.6 million streams in the week ending April 20, 2017; and Drake’s More Life, which generated 384.8 million streams in the week ending March 30, 2017.
After KOD broke Spotify and Apple Music records, it was reported that the album was set to take the top spot on the Billboard 200. Experts predict the project will move between 375,000 and 385,000 equivalent albums within its first week, 140,000-155,000 of those are expected to be traditional album sales.
Furthermore, Cole will likely secure several slots on the Billboard Hot 100 with tracks like “Kevin's Heart,” “Photograph,” and “Motiv8” expected to land in the top 40, while “ATM” is expected to appear in the top 10 with more than 30 million streams under its belt.
Stay winning, Cole.
