Menswear is a constantly moving organism. It's changing, adapting and evolving. And there's always room for new innovation. Every day thousands of entrepreneurs try to make it in this highly competitive fashion warzone, and most fail.
Personally, I'd like to think of myself as an entrepreneur. I've seen Blow, like, easily four times and I talked with this dude at a Denny's urinal who I'm pretty sure was Mark Zuckerberg, so I've got the credentials. If we're being frank, one time I sold a fifth of Jack Daniels to a pregnant lady at a Tom Petty concert. Okay, phew. It feels great to finally got that off my chest.
In my spare time, I dabble in inventing game changing menswear innovations. Ahead, you will find my list of 20 practical clothing innovations menswear should consider embracing. I'd have to say that my list is...I mean, is "fashion zeitgeist shattering" too strong? Well, I guess you'll just have to decide for yourself.
Matt Rimer is a writer living in Boston. Follow him on Twitter here.
1. innovationlead
2. bonerpreventingsweat
3. heelysdressshoes
4. buttflap
5. doublebreastpocket
6. flipupgoogleglass
7. zipperneck
8. transitions
9. zipperprevent
10. mensmaternity
Maternity Shirts For Men™
You know, pregnant women have all the luck. They get to pound food all day long and wear loose fitting shirts to hide their gigantic bellies. Well, why not men, I say. With Maternity Shirts For Men™, you can wear those nice, flowing shirts, while eating peanut butter out of the jar with a spoon and reading your new book, What to Expect When You're Expecting To Eat All of The Cool Ranch Doritos.
11. pantstent
12. holeinpocket
The Discreet Litterer Pocket™
Embrace your inner Captain Planet bad guy with the Discreet Litterer Pocket™. This modification is essentially a pants pocket with a hole in it so that you can drop your garbage on the ground without overtly looking like an asshole. You just received 15 cents change after your latest coffee purchase? Fuck tipping baristas. You are better than them. Drop that shit on the ground and be discreet as fuck while you're doing it.
13. disposable
14. siribelt
Condescending Siri Belts™
When you aren't using your belt for auto-erotic asphyxiation, you're probably wearing it around your waist. But what if your belt had yet another use? The Condescending Siri Belt™ has a built in computerized device that responds to your unflattering weight gain with snide remarks and backhanded compliments. After a few heartbreaking instances of indirect humiliation, you'll be motivated to drop those pounds and finally get healthy.
You: How do I look today, Condescending Siri Belt™?
Condescending Siri Belt™: Oh my god, so good. You can barely even see your muffin top.