Supreme™ Court: 15 Reasons Why Supreme Is Suing Married to the Mob

Drop down and get your legal on.

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Image via Complex Original
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Let's play a quick game of catch-up: Supreme is taking Married to the Mob to court over MTTM's use of the mark "Supreme Bitch." Today, we discovered that Supreme filed for a trademark for its own box logo in March of this year, but also has maintained the trademark for the "Supreme" brand since 2011. Now, we got our hands on Supreme's response to Married to the Mob's case, helmed by civil liberties lawyer Normal Siegel. Supreme's litigation is being handled by Brad D. Rose of Pryor Cashman, a law firm with a pretty cool list of clients. Which is probably the only time you will ever read that.

But seriously, does everything associated with Supreme have to be super cool?! Pryor Cashman's past clients include Bob Dylan and Duke Ellington. Meanwhile Rose's own clientele includes Lady Gaga, Justin Timberlake, and Nas. So it's safe to say this isn't his first rodeo... wonder if he gets free Supreme gear? In any case, we dropped down and got our legal on and examined Supreme's arguments against McSweeney and Siegel's case. The plot thickens as we look at Supreme™ Court: 15 Reasons Why Supreme Is Suing Married to the Mob*

*Technically, "Supreme's lawyers," because this whole thing reeks of legalese, and what kind of self-respecting cool person would want to muck around in torts all day?

1. James Jebbia thought that the "Supreme Bitch" T-shirts would be a one-time thing.

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2. The "Supreme Bitch" logo showed up again recently, but this time on a lot more than just T-shirts.

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3. McSweeney allegedly didn't seek Jebbia's approval re-release the T-shirt, nor expand the "Supreme Bitch" logo to other items.

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4. McSweeney attempted to trademark "Supreme Bitch" a second time in March 2013.

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5. Jebbia tried to play nice with McSweeney, and would even allow her to sell "Supreme Bitch" gear under a different logo.

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6. Married to the Mob isn't necessarily empowering women, and also, sex with a guy in a gorilla suit.

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7. Married to the Mob has released gear that unironically perpetuates negative stereotypes about women, like that they'll supposedly have sex for Chanel.

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8. Supreme admits it evokes well-known brands, but says the suit is in response to the re-release of "Supreme Bitch" merchandise, not that it exists in the first place.

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9. Married to the Mob has produced gear that promotes violence against women, has made clothes for men... and sex with a guy in a gorilla suit (again).

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10. Supreme sells its clothes to women, and puts Kate Moss, Chloe Sevigny, and Lady Gaga on T-shirts. Ergo, "Grrl Power!"

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11. Supreme was "influenced" by Barbara Kruger, but claims to never have "appropriated" designs.

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12. Supreme has made nice with folks whose intellectual properties it's allegedly aped (which is not a reference to having sex with a guy in a gorilla suit).

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13. Jebbia admits to approving the initial "Supreme Bitch" T-shirt, but denies selling it at Union. He also says limited-edition apparel is a hallmark of the streetwear industry.

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14. The "Supreme Bitch" logo dilutes the "Supreme" brand "by selling a lower-quality product."

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15. McSweeney invoking the First Amendment is just some smart lawyer bullsh*t and this is really about money.

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