ComplexCon returns to Long Beach Nov. 6 - 7 with hosts J. Balvin and Kristen Noel Crawley, performances by A$AP Rocky and Turnstile, and more shopping and drops.
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KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is New Balance Rock Stop. This technology is inserted between the midsole and outsole of New Balance trail running sneakers to provide a protective layer for the foot while running on rugged and potentially risky surfaces.
What is it? New Balance Rock Stop is a flexible layer of high durometer EVA foam or TPU film. Wedged between the midsole and outsole of the brand's trail running sneakers, Rock Stop acts as a protective shell, keeping the underfoot safe against unpredictable terrains which may include penetrable objects.
How does it work? New Balance Rock Stop works by reducing the pressure of impact on the food, absorbing it through its EVA and TPU layer. This also helps to reduce bruising and blistering, and adds further stability and flexibility to the platform of New Balance trail running sneakers.
Bottom line: Sometimes there's no way to know what's coming on trail terrains, but New Balance Rock Stop is one step that will help to protect your feet on rugged surfaces.