Apple has created technology that listens when you talk to it (Siri), but now the company is developing ways to listen to something else: your blood.
According the the San Francisco Chronicle, the iPhone maker is looking to get into the medical industry. By teaming with Tomlinson Holman, an audio engineer, the company is hoping to predict heart attacks by listening to users’ blood. Holman has previously worked on the first 10.2 sound system and Lucasfilms’ THX system, and he’ll now be tasked with studying the sound blood makes as it travels through arteries. "Apple must increasingly rely on new products to reignite growth beyond the vision [of Steve Jobs]" Bill Kreher, an analyst with Edward Jones Investments in St. Louis, told the Chronicle. "They need the next big thing."
If this is true, Cook and Co. won’t be the only company looking to break into previously uncharted medical territory: Nintendo is said to be developing new fitness technology outside of a video game system. Health is where it's at, apparently. It's about time.
[via San Francisco Chronicle]
