Why You Won't Hear Beastie Boys' Music In Commercials

1.

The late Adam Yauch–who rose to prominence as MCA, a third of seminal rap-rockers the Beastie Boys–has prevented anyone from using his music and images in all but Beastie Boys-related projects. His will states, “in no event may my image or name or any music or any artistic property created by me be used for advertising purposes… [and] any music or any artistic property created by me.”

Yauch was diagnosed with cancer three years ago and passed away this May, leaving behind a substantial cultural legacy, from the establishment of Oscilloscope Productions (an independent film production company), to his deep involvement with the Tibetan Freedom Movement.

(Rolling Stone)

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