It seems that Donald Trump's personal and professional brand isn't the only one that's taken a hit in the wake of a leaked 2005 Access Hollywood tape that features Trump bragging that as a famous man, he can "do anything" to women, including "grab them by the p****."
After the Trump Organization announced it would not use the Trump name in its upcoming luxury hotel chain, a movement developed among young women to boycott Ivanka Trump's fashion line. It has taken off on Twitter, where shoppers say Ivanka's campaign history and support of her father undermines her message to be a strong businesswoman.
The effort has gained steam so quickly that it prompted The Guardian to profile Shannon Coulter, a voter who created the hashtag #GrabYourWallet to protest department stores that carry Ivanka's clothing line.
It has garnered particular attention in the aftermath of the revelation that Ivanka didn't initially offer a robust maternity leave policy for employees of her company.