Reebok has just revealed its new collaboration with luxury sneaker imprint Mallet London. Inspired by the UK garage scene of the ‘90s and 2000s, the collection includes a co-branded rendition of the Workout Plus and Classic Leather models.
Designed with city kids in mind, this collab reflects the culture, style and vibe ingrained across London. Crafted from authentic Reebok leather, the triple black iteration pays homage to the everyday attire of the 2000s youth, while the all-white version is tailored for late nights and weekends. Both styles are then finished off with signature Mallet London details, including a silver heel clip, metal tongue tab, perforated embossing, and London bus ticket keychain.
Reebok’s latest Before, Now, Forever campaign breathes life into the collection, accentuating its interconnectedness with garage sounds and pirate radio. Starring legendary MC Majestic, the project underscores the enduring impact of the Reebok Classic Leather and Workout Plus, emphasising its timeless status as enduring classics that remain relevant today.
You can cop the Reebok x Mallet London collection in its entirety from Nov. 30 at mallet.com.
