Adidas Football has linked up with COLORS for a series of studio sessions that showcase the most exciting sounds on the streets of the United States and Europe.
Bringing together two of street culture's biggest passion points—football and music—the four-part series from adidas and COLORS sees Gunna, J.I.D, Not3s and Lefa styled out in the season's slickest kits, before dropping an exclusive live performance in the notorious COLORS studio.
Based in Berlin, COLORS is a music platform that challenges the classic music landscape by showcasing the world's most innovative artists, no matter the genre. It's a platform made for creativity and this series puts four of the most exciting lyricists in the scene right now in the unique setting of the COLORS studio.
All four acts represent the new wave of street culture in their respective countries: Gunna and J.I.D in the United States, Not3s in the UK and Lefa in France. Gunna gets styled out in the cold Juventus away strip, J.I.D takes to the air in the ultra-clean Real Madrid home strip, Not3s reps his favoured Man United, while Lefa keeps it real in this season's mint Bayern Munich change strip. All the kits match the colours used in the latest boot drop from the Three Stripes, the beautiful 'Spectral Mode' pack.
Starting with Gunna, each artist will be dropping a live performance exclusive to the adidas x COLORS partnership this week. Scroll down to watch each episode as soon as it goes live.
Gunna, J.I.D, Not3s and Lefa are all wearing adidas kits for the 2018/19 season. To find out more, visit adidas.com/football.