Fresh off the Black Friday release of his “Daytona” New Balance 1600, Ronnie Fieg is back at it with a quickstrike launch of a New Balance 577 to drop today, Cyber Monday. 

Fieg took to Instagram to preview the sneakers and release the information pertaining to the sneaker's drop. He said: 

"Last week marked the opening of the Kith courtyard, a special area made from wood and steel, a heritage/future feel that brings our two-room concept together. The "Americana" 577 helps bridge the gap between our our two rooms, the Americana heritage space and our avant-garde futuristic space. The upper is made from two shades of pig skin suede that esthetically looks like denim but actually feels like a rich and oily pig skin. It's a leather that I have yet to see anywhere and was very excited to apply to the 577 silhouette. The shoe also consists of navy 3M details, debossed patches on the tongue, navy cotton lining, co-branded footbeds and 3 sets of laces. The shoe will drop at a random time today on Kithnyc.com for $160 and will be limited to one pair per person. They will not release in the Kith shops today."

 Stay tuned to for the madness that'll ensue around this sneaker release.