Dan Buettner is a professional explorer. The award-winning journalist and best-selling author’s mission to find the fountain of youth is the inspiration for his company Blue Zones. Through his travels, Buettner has uncovered common threads among people who live the longest and has made it his life’s work to share that with others. Living by the idea that if you don’t take risks then you won’t do anything extraordinary, Buettner has dramatically improved the health of over 5 million Americans through his wellness work. 

“The Spirit of Conviction” is a weekly docu-series narrated by Academy Award-winner & Wild Turkey Creative Director Matthew McConaughey that delves into the lives of individuals who are consistently challenging norms and demonstrating unwavering conviction while remaining authentic to who they are.