The video sees Tyga and YG taking over a bar, at one point encountering frequent Robert Rodriguez collaborator and Slayer music video star Danny Trejo. Catch the new video, co-directed by Tyga and Arrad, up top.
"I'm excited for the world to see what we created for the video as we did something different than in the past, we made a real short film music video with just as much acting as performance," Andrew Listermann, founder and CEO of RIVETING Entertainment, said in a press release.
"Mamacita" marks Tyga's first release through Columbia, who said in a press release Friday that fans can expect "more music" soon.
On Oct. 29 and 30 from 7 p.m. to 1 a.m. PT, Tyga is hosting a Mamacita of the Dead event at Yamashiro in Los Angeles, California. The two-day celebration is billed as a "haunted maze" boasting a "night full of scares, creepy snacks, and drinks," as well as a special live performance. Costumes are encouraged, with tickets now available here.
Speaking on his new Columbia deal earlier this month, Tyga praised the label for understanding the "global brand" aims of his career.
"I have a lot of fans worldwide—in places I've never been like South America, and in places I have been like Asia and Europe," he said, per Variety. "They can help bring that to a larger scale. Doing it independently, you don't really have those teams to help worldwide. Sony, if you look at the history from what they've done from Pharrell to Beyonce to Adele—then you look at Lil Nas X, one of their new artists that's blown up this year—they've done a lot for artists globally, for their brand."
Tyga added that he's long wanted to work with Columbia CEO Ron Perry, noting that he's a fan of how the chairman was able to "spot talent."