Directed by Mariah Winter, the video goes the simplistic route and relies more on visual effects and retro-inspired cinematography rather than a complex narrative. But make no mistake: The video avoids becoming a snooze, as it features bold colors, head-turning threads, and beautiful women.
You can watch the "Jollof Rice" video above.
The track appeared on Bas' newly released Spilled Milk 1, which is part of a rollout for his upcoming full-length project.
"I’m doing something episodic that I want to keep going in the future," he told Complex back in July. "When it comes to working on and releasing albums, I want to ensure there’s some growth, that there are some changes stylistically, and generally that’s taken me like two years a pop. But I’m always making music that doesn't see the light of day, and I want to break that mold. I’m creating a little platform for that and I’m going to use some of these songs."
The visual also arrives just days after EarthGang's released their debut album, Mirrorland.