The Hundreds just dropped its Spring 2014 lookbook, and it will definitely bring back memories of your days growing up in the 'burbs in the '90s, or show you what you may have missed out on if you weren't born yet.
Each photo uses a fading effect—one that Bobby Hundreds says is reflective of his own recollection. "The '90s were such a substantial part of my youth, but in reality my memories of that time period were fading out," he said. "We wanted to come up with this photo idea where the models keep fading out, and then I realized that it probably stems from my obsession with the Back to the Future trilogy." As with the "Scrambled Porn" pack released last week, inspiration for the collection came from '90s scrambled porn channels, as well as as a few other trippy and hazy imagery from Magic Eye™ posters and lenticular art.
The collection includes graphic T-shirts, color blocked jackets, snapbacks and bucket hats, and button-up shirts, and tie-dyed tank tops with The Hundreds' logo on the front. Take note of what fits now, and be ready when it hits all The Hundreds flagship locations on Jan. 23, as well as online starting Jan. 27.