Fresh off of a successful presentation of Off-White's Spring/Summer 2020 "PLASTIC" collection at Paris Fashion Week, Virgil Abloh has added yet another thing to his extensive list of endeavors and partnerships. The multi-faceted creator's latest venture is going to be a nighlight residency at Wynn Las Vegas.
Known to DJ from time-to-time at various festivals and as an opening act for some of his close friends like Travis Scott, Abloh will be bringing his act to the City of Lights later this month. Drake inked a similar residency deal this past January that was reportedly worth over $10 million. Along with the residency, Wynn Plaza will also now host an Off-White retail location.
The 38-year old designer has DJ'd at Wynn Las Vegas before. His first set at the hotel took place in February 2017 at its XS Nightclub. The newly announced residency will allow the men's artistic director of Louis Vuitton multiple appearance between Wynn's two nighlife locations, XS Nighclub and Encore Beach Club.
"Pushing the boundaries of where art, fashion and music collide has been a driving force behind our success, where every experience we present to guests first passes a litmus test for originality," said Alex Cordova, Wynn Nightlife Managing Partner. "We are honored to be working with such a visionary who appreciates the impact of artistry, and applies it to everything he does."
This is just the latest layer in the ongoing relationship between Abloh and Wynn. In 2018, Wynn Plaza became home to the nine-foot tall sculpture he created in collaboration with Takashi Murakami, Arrows and Flower Neon Sign. It's erected just feet away from the soon-to-be location of the aformentioned Off-White boutique.
Anyone visiting the Vegas strip in the near future can look forward to the first performance of Abloh's residency on June 29 at XS Nightclub with select dates to follow thoughout the year. The Off-White location in Wynn Plaza will officially open on an undisclosed date in July 2019.
"Off-White is an iconic brand that embodies the modernity Wynn guests look for," said Haim Chera, joint venture partner with Wynn in its Las Vegas retail. "It is an honor to work with Virgil in a multi-faceted relationship, who we regard as a humble genius fitting perfectly with our vision for Wynn and Wynn Plaza as the true meeting place for fashion, music, and art."
There is currently no word on the duration of Abloh's residency. For more information on his inaugural show, click here.
