Having built up an impressive amount of success over the past few years, particularly with tracks like "Canadian Drip" and this year's "Inferno", Nottingham artist Hex is now looking to cement that success with his new single "Paranoia". Most of the singles he's dropped since 2017 have racked up hundreds of thousands, if not millions, of streams and even before today's video, "Paranoia" was on course to do the same.
Bolstering the polished, high-end nature of his music, the Ryan Brown-directed video sees our protagonist in a graffiti-covered building, surrounded by bad choices and increasing isolation. Led by a big melodic chorus and a rolling, bass-fuelled production, "Paranoia" has all the ingredients he needs to take him to the top.