Louis Vuitton Documented Virgil Abloh's First Day at Work

Virgil Abloh was named Louis Vuitton’s new menswear designer in March.

Thankfully we got a firsthand look at Virgil Abloh’s first day as Louis Vuitton’s new menswear designer, via Louis Vuitton’s Instagram Story. In the clip below—reposted by Hypebeast—we see Abloh getting comfortable in his monogram-adorned office, complete with a Louis Vuitton and Supreme collaborative carpeting. Surrounded by his new colleagues, he takes a meeting where he discusses what motivates him as a designer, while looking at some product imagery.

“The biggest goal … is to start so people can understand the new vocabulary.” the designer told the room. “I wanna introduce a hardware that’s native to the garment.”

While you can’t tell the direction of his design—many of the images are blurred out—it looks like Abloh might be incorporating characteristics of his label Off-White™, with a note that reads “Outerwear.”

Abloh was named Louis Vuitton’s new menswear designer in March; the news was first reported by the New York Times.

“I feel elated,” Abloh told the Times. “This opportunity to think through what the next chapter of design and luxury will mean at a brand that represents the pinnacle of luxury was always a goal in my wildest dreams. And to show a younger generation that there is no one way anyone in this kind of position has to look is a fantastically modern spirit in which to start.” Abloh celebrated the moment by posting a picture of a Louis Vuitton monogram trunk on Instagram.

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