We've seen a lot of brands making an appeal to the growing cyclist demographic as of late, with some doing a better job than others at making a product that genuinely holds value to cyclists (see Levi's Commuter Series.) The Fixed Gear London x Dickies 874 Riding Pants prove their worth to riders with features that we have yet to really see in any of the aforementioned brand's offerings, such as Velcro straps at the ankles to keep hems away from chain-rings. Catch this quick interview with Fixed Gear London founder Andy Ellis as he explains the inspiration behind the project. Keep an eye out for this collaboration set to hits stores soon.

via Freshness Mag