Now that the "Damn Daniel" fun has cooled off a bit, Vans is ready to get down to business and celebrate its 50th anniversary. To kick things off, the Cypress, Calif.-based skate brand is helping Highsnobiety mark a milestone of its own by giving away a ton of sneakers.

As @highsnobiety approaches the one million follower mark on Instagram, it's giving away 50 different pairs of Vans to one lucky follower. 50 years, 50 pairs—doesn't get much better than that, right? This is definitely one worth spamming your feed for, so don't sleep on the opportunity to come up big. Check out the full rules below.