Any American looking over the pond for some quality pop-driven dance music will invariably end up looking at PMR Records. PMR Records is already the home of Disclosure, Julio Bashmore, Jessie Ware, Cyril Hahn, Javeon, T.Williams, and now they bring us No Artificial Colors. No Artificial Colours comes from South East London via the musical minds and muscles of one Ryan Ellis and Lewis Wright. They kicked off their journey with a release on deep house legend Kerri Chandler's Madtech Imprint and an official remix of Cyril Hahn's "Perfect Form" and now they're here with their first single for PMR: "Reach For Me." This new track features a classic-styled vocal from Alex Mills. Mills sultry style glides over NAC's shuffling UK house percussions and grooving basslines. This one has the chance to be a summer hit if it gets heard by the right folks and we think it might. It is coming out on PMR, after all!