Label They Almost Signed To: Bad Boy
Label They Ended Up Signing To: Ruff Ryders
Circa: 1997

“How many times do I have to tell you rap niggas I have no friends?” DMX barked in 1999. But apparently, two years earlier, he was trying to buddy up with Bad Boy Records. Puffy ended up choosing The LOX over DMX because he thought they were more marketable and couldn’t quite figure out how to synchronize his signature dance moves with DMX’s gravelly delivery. "One thing I respect about Puff, he told me to my face," said DMX, in an interview with AllHipHop. "His voice is too rough, he's not marketable." Ironicallly, by 1999, The LOX were unhappy rocking shiny suits and jumped ship to Ruff Ryders to roll with their old Yonkers neighbor, DMX.