Each year/season, brands and designers release items and collections with the obvious intention of pleasing consumers and building their respective businesses (and names). But with a market and industry so large and diverse, only certain products garner an amount of attention that can become almost self-propelling, feeding on its own buzz until the hype separates the product from its competitors. Perhaps it's the names attached to the project, other times it's just the pure genius of the design. Whatever the reason, there's an explanation as to why people talked about them, lined up outside stores to cop, and nearly caused riots. From Supreme to one OVO lint roller, see which items and collections got the most buzz. Here are The Most Hyped Items of the Year So Far.