Who popularized it: New Boyz
When we were influenced: 2009
Baggy jeans ruled hip-hop. The baggier the jeans the better. In hindsight, shit was absurd. It didn't seem like it was ever going to move towards a world of skinny "nut-huggers" that rock n' roll and punk owned. The New Boyz really revolutionized the outlook on skinny jeans with the youth of California following the "jerk" sect of hip-hop. Tight jeans that came in all types of colors went mainstream and were met with much praise and just as much, if not more, hate. But the same dudes who were wearing Akademiks jeans three sizes too big a year prior were now rocking the skinny jeans they couldn't fit their wallet in.