Virgil Abloh revealed his new brand Off-White to an audience in Paris recently. It is his next evolution into the fashion consciousness after the announcement that his brand Pyrex Vision was no more. Fans who have been expecting this new venture didn’t have to wait long for the products to arrive, and it looks like it didn’t even leave the city of Paris ever.
Parisian retailer Colette is the first to stock its items, and all we have to say is be prepared to spend. This should not come as a surpise because Abloh did say he was" "taking a personal responsibility to ensure that a high level is brought to it." Although there will be more items dropping in the future, Abloh’s art project turned fashion line, which was inspired by his architecture background, starts you off with a selection of hoodies, tees, and shorts. Prices range from approximately $240 for shorts and $465 for hoodies.
Visit the Colette website now before they sell out.