As you know, Baldwin was recently nominated by GQ as one of 2013's Best New Menswear Designers in America. That means they get to design a capsule collection for GAP and a video explaining why you should buy it. If GQ were still announcing an actual winner of this competition instead of being on some rec basketball "everyone's a winner" type shit, then Baldwin would absolutely take home the proverbial bacon this year. That aside, this video was made to show the good people of America what Baldwin is all about—to show them doing designer-y things and let you know that Baldwin is a great brand headed up by great people. SNORE. We've know that since the jump. Expect Baldwin x GAP to hit stores this fall.