Era of Prominence: Late 2000s
If there's one thing item that Jay-Z's known for, it's a New York Yankee hat. The rapper wore it and rapped about it so often that people began associating him with the headgear—it helps that he's a devout fan of the team. Even the baseball organization understood Hov's impact. In 2010, they worked with him to create a line of Jay-Z branded Yankee hats, sweaters, and T-shirts in honor of his show at the Yankee stadium with Eminem, the first concert at the venue.